Untargeted Marketing

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I was at the grocery store the other night, getting provisions for a poker game. At checkout, my cart contained a fairly manly list of items:

Refried beans
Velveeta
Ground beef (and not that "premium" 7% fat stuff, the nasty 20% fat kind)
Salsa
Tortilla chips
Nuts
Beer

After I paid, the checker handed me my receipt and a couple coupons - the kind that get printed out specifically based on your purchase.

The coupons were for - wait for it - tampons and diapers. Wha?

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This page contains a single entry by published on October 22, 2006 4:21 PM.

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